In a recent study by student loan financial firm, Comet, one thousand respondents were surveyed about the dissatisfaction of their current career position. While not the worst industry (Hospitality), Transportation and Warehousing was the third highest rated industry regarding dissatisfied employees. The top five factors for the dissatisfaction in our industry were:

5. Lack of Growth Potential
4. Low Salary
3. Workload
2. Heavy Stress
1. Lack of Appreciation/Recognition

Each of these components is driven by the culture of any organization. With the right culture, each of these components can be turned around to bolster the satisfaction of its employees.

With the right training and development plans in place, employees can have a sense of movement along their career pathway. By providing the requisite skills and tools for each team member, an organization can establish a model of consistency and work ethic that supports the goals of the individual as well as the goals of the overall company.

By aligning compensation to properly defined metrics, employees can have full visibility of their contribution to the team, department and organizational goals. Both control and visibility of earning potential creates a motivation for employees that is tied to organizational expectations and behaviors.

Defining roles and responsibilities for each employee with clear expectations of execution helps to limit the creep of scope and undue additional work. Employees end each day with a sense of accomplishment of their daily tasks and preparation for tomorrow’s needs.

Stress is often felt when people are either unsure of what they are expected to accomplish or do not have the tools/time to fulfill those expectations. By providing clear roles, goals and the tools to succeed, stress can be mitigated and productivity can be increased.

Appreciation is such an important aspect of personal motivation, yet leaders often forget the power of a simple “thank you”. When an employee feels that they are accomplishing their work, the reinforcement associated with recognition of the accomplishment builds both trust and a desire to receive more positive reinforcement.

While our industry has much room to improve when it comes to dissatisfaction, your business can easily buck the trend by establishing a culture that supports its employees and aligns their goals to the overall goals of the company. Communicate, Appreciate, Calibrate and Motivate.